Study On Enterprise Culture Integration In M&A

Since 90s of last century, M&A (merger & acquisition) has been a main approach of rapid development of modern enterprises. Nevertheless, tracing back the history of M&A , the number of successful cases is not as much as expected. The study on enterprise culture Integration in M&A is well known. More and more people reach an identical recognition that the integration after merging is main key factor leading to success. To realize successful M&A, the enterprise should conducts integration for two different kinds of enterprise culture. The effective cultural integration can promote the reform and improvement of the management of enterprise in every aspect, which causing the two sides of merger and acquisition form a real organic whole. The quality of the work of combining the corporate culture and the size of the enterprises M&A performances effect the result of enterprises M&A (merger and acquisition). The thesis is in pursuit of the enterprise culture that is an important factor in the culture conflict. It plays a realistic role in the management of enterprise culture Integration. On the basis of the problem lying in the enterprise culture, the thesis analyses the character and function of enterprise culture and finds out the conflict reason and analysis of enterprise culture. It gives the mode of culture integration mode at the same time, which provides important instruction for the process of enterprise culture integration in M&A. The paper enters from a realistic case and gives the represent of enterprise culture conflict. It also gives the. measures to enterprise culture integration in M&A and points out management after enterprise culture integration in M&A.