Study On RMP Analysis Of Hakka Cultural Tourism In Minxi Hakka Counties

In the 21st century, an intellectual economy era, cultural tourism is the highestboundary traveling way, and also is a new trend and a hot point of the tourismdevelopment. According to the investigation report of the World Tourism Organization,more than 240 million international tourists are in for cultural tourism every year, andcultural tourism is becoming more and more important in the world. Therefore, the mostimportant choice that people, who pursue tourist pattern of high grade, high style, iscultural tourism. The tourist attractions with cultural experts are becoming more and morepopular.Currently, the development tendency of Hakka Cultural tourism in Minxi hakkacounties is strong. Regarding to latent superiority and the development situation, culturaltourism will bring along tertiary industry development in Minxi Hakka counties, and willbecome the new point of growth of the national economy. On the basis of thepredecessor's foundation, the article does the further summary research, and proposes aviewpoint of a Study on RMP Analysis of Hakka Cultural Tourism in Minxi HakkaCounties. Theoretically, according to the limitations in the further development of Hakkacultural tourism, such as lacking systematized and scientific theory, lacking themulti-disciplinary overlapping interacted research. The author attempts to utilize methodsof the tourism cultural science, the cultural geography, the tourism anthropology, and soon, such as literature synthesis method, field investigation method and systemic analysismethod, taking the theories of RMP analysis, Balance between supply anddemand, Product Life Circle, to research Minxi Hakka cultural tourism development, andmoreover, to enrich the theory system of the development of cultural tourism product.Practically, the article, from the point view of Managements and Economics, tries toanalysis the internal connecting link among tourism resource, tourism market, andtourism product, and also tries to apply the core idea of RMP analysis theory and relevanttheories for the development of Minxi Hakka cultural tourism. Based upon, developmentstrategy of Minxi Hakka cultural tourism product and product development has been putforward. In the end, the article proposes countermeasures for giving impetus to Hakkacultural tourism development in Minxi Hakka counties.