Study On Chinese Motorcycles Manufacture Enterprises Faced Swindle Risk And Guarding In Foreign Trades

The bad debt concerned foreign trade of Chinese enterprises nearly decuple as that enterprises'of developed countries, which means that Chinese enterprises are faced to huge swindle risks in international business, and means that these enterprises suffer heavy loss from swindle risks in international business, and implies that risks notion of Chinese enterprises is much draggled and the level of risk management is very low. In China, the rampart of capital and technology of motorcycle industry is very low, so the design and make of motorcycles product is similar and laggard, which leads to competition stinging in domestic marketing and foreign trading. Thus Chinese motorcycle enterprises are faced to heavy foreign trade risks of swindles which brings their funds to danger.Herein, in this paper, we discuss and analyze step by step that Chinese motorcycle industry enterprise's foreign trade risks of swindles being faced to and guarding in international marketing from the theory of risks, foreign trade risks, and foreign trade risks of swindles, combining Chinese motorcycle industry characters of technology and make, domestic market and foreign market, make, individual, etc.Firstly, after giving some introduction of risks, foreign trade risks, and foreign trade risks of swindles, we discuss the Chinese motorcycle industry characters from aspects of motorcycle industry position and situation, characters of individuals in motorcycle field, market characters, characters of make and technology, etc; Also we discuss that Chinese motorcycle industry's characters of foreign trade from aspects of the global motorcycle industry producing and marketing, and Chinese motorcycle producing and foreign marketing.Then we analyze the characters of foreign trade swindle risks concerned Chinese motorcycle industry enterprises, and explain the causes of foreign trade swindle risk through making models of risks factor inbeing, Informatics, and Game theory. Also we discuss the insufficiency and lack of guard for foreign trade swindle risks in motorcycle industry.Finally we bring forward guarding means of foreign trade swindle risks for motorcycle industry enterprises from the aspects of government guidance and management, unions guidance, enterprises domestic management, and business doing by staff, etc.