A Study To The Exploration Of Sports Tourism Resources In Guanzhai Mountain

Sports tourism as an important part of modern tourism starts late, but develops quickly. With China's accession to the WTO and the host of the 2008 Olympic Games in Beijing, this provides a good opportunity for the development of sports tourism.This paper has a scientific and theoretical value for the exploration of Sports Tourism Resources in Guanzhai Mountain. And also, it has a practical guidance significance for the sustainable development of Sports Tourism Resources in Guanzhai Mountain .This paper adopts the following methods: documents, interviews with experts, on-site inspection, survey, mathematical statistics, logic induction and so on.This paper mainly deals with the existing renewable resources and the potential development of sports tourism resources in Guanzhai Mountain .Through the survey, we find that there are rich tourism resources and unique advantages in sports tourism resources in Guanzhai Mountain.However, the sports tourism products are simple and small scale because of the lack of an effective development model and some limitations in policy. Therefore, the author carries out a research into the development strategies, the models, the products of sports tourism resources. Based on the findings: This article reveals that the models should be "sports +tourism" for the exploration of industry and "composition" for the exploration of resources. It is more reasonable for the government and enterprises to mainly explore it, followed by the private enterprises. Leisure product and stimulating product should be explored mainly. However, there are a lot of factors that influence the exploration, such as a single product, few participants, lack of development funds, poor financing channels, the lack of integration, the out-of-date awareness and so on.Finally, this paper puts forward some development strategies: product optimization with a reasonable; various channels to the introduction of funds; making features salient and building brand; integrating resources, improving the attraction; enhancing awareness, changing attitudes, publicizing extensively and so on.