The Analyse Of Shang Hai Chuang-Jun Company For Development Strategy

Since the late 1970s in the 20th century the security precautions marketing began in China. In 1979 the Ministry of Public Security released No.77 documents to order public security organs to establish specialized agencies to build technology preventive work, which opened a China security technology to prevent the prelude to the cause.During the recent 20 years, the government department in charge of continuously enhance the Security Industry and management of the project. The Ministry of Science and Technology and Security departments in charge of science and technology attaches great importance to the security technology crime prevention. Security Industry received strong policy support and further organizational management have been implemented too, which is important to the development of Security Industry.Taking an overview of the more than 20 years history of Chinese Security Industry development, the changes in the management structure, extension of products and services and development of security technology, which clearly shows its relationship with Chinese socio-economic development. And also we are taking the inspire future of China Security Industry development. Shanghai Chuang-Jun Electronic Co.,Ltd as one of Chinese Security Industry was founded in 2004. At the beginning Chuang-Jun company is principally engaged in domestic and abroad security products distribution and construction ,now company focus on the security monitoring Products'research and development, production, sales intelligent security, design and construction works. As the accumulate of experience in recent years Chuang-Jun company has developed from an agent to a company of integrity of R&D, production and sales. Based on opportunities and threats in the security market and Chuang-Jun company's advantages and disadvantages, this paper gives the development strategy environ by models of five power, PEST and SWOT analysis methods. And also this paper gives Chuang-Jun company's security monitoring products strategic environment, make the Chuang-Jun company's security monitoring products competitive strategy and the corresponding security measures, and give the strategy research of specific problems encountered by the corporate. Based on environmental analysis, discussion, analysis, research of corporate external competitors, internal resources, ability and the market, which gradually raise the company's development strategy, business strategies, thus effectively guiding enterprises sustainable development and achieving strategic goals.