| The main content of this report is to compare and study the main companies of China's telecom value-added industry from financial perspective, analyze the competitive strategies and competence of these companies, the affection from the supervision of the government and telecom service providers, so as to analyze the development trend of the China's telecom value-added service industry, provide some suggestions to the relative players on how to deal with the government's supervision, find better business direction, build core competitive power in the ever-changing market.The report consists of five parts:First, it analyzes the concepts of telecom value-added service and the industry chain of China's telecom value-added service industry.Then, it introduces the development process of China's telecom value-added service industry, which is a process from irregular to regular.Furthermore, it picks six main companies in the industry, TOM on Line, Sina, Sohu, KongZhong Net, Hurray, and Lton, compares and analyzes their competitive strategies.After that, it compares the financial indexes from 2004 to 2006 of these companies with ratio analysis method and focuses on comparison and analysis of the their competition power from financial perspective..Lastly, the report describes the development trend of PRC value-added industry and gives some suggestions to the participants of the industry. |
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