Research On Current Situation And Proposals For Trade Association

Trade association played an important role in developing our market-orinted economy, transforming the government function and solving the trade conflict. So, the development of trade association gained strong support which originated from government, especially from central government. But the former management system made it's organization and function limited, many old rules were still in force. And, the government could not get effective support of the trade promotion association, either.And on the basis of the NPO's (non-profit organization) theoretical line, this thesis made a research on trade association from perspectives of politics, economics, sociology and new public management. After debating on the essences and definition of trade association, the thesis discussed the current situation of trade association in China. Then the author analyzed the issues focused on trade association in China and made a comparison with those associations running in America, Germany and Japan. In conclusion, the thesis put forward some proposals in developing our trade associations.This thesis consisted of six parts. The first part introduced the theoretical and practical meaning in research on trade association and part two discussed the concept, characteristic, function, classification, nature of trade association by integrating four perspectives. The third part focused on the issue of the practice of trade association in China. The fourth part introduced and analyzed the association's roles and functions, relations with government and operating mechanism in America, Germany and Japan, and also their enlightenment. The fifth part gave the suggestions on how to promote the development of trade association in China and pointed out the importance of association's innovation in China. At last, a model case, about Hunan Advertising Association, had been selected to support the explained theory.