An Investigation And Study On Quality Competitiveness Of Manufacturing Enterprises In China

With the globalization of world's economy, Quality has been the crucial factor in market competition for a manufacturing enterprise. And improving the synthesized quality level—Quality Competitiveness—of the manufacturing enterprises in China is imperative. So how to evaluate it objectively and comprehensively, and how to identify the key elements for adopting corresponding strategies are the crucial problems of promoting Quality Competitiveness.In this paper, the theory of Quality Competitiveness was been studied deeply and systematically first. Then a series of elements, which will influence the quality management level of an enterprise, and an evaluation index model were presented. Then a nationwide investigation was launched, whose purpose was investigating the status of quality management of the enterprises in China, employing a questionnaire which was designed based on that model. And 225 of the enterprises investigated offered effective responses. After reliability and validity test, the quantified data were dealt with factor analysis method. As the result, all the influencing elements were induced to four primary factors, and a factor scores matrix was calculated out, providing an effective approach for evaluating synthesized quality level of the enterprises—Quality Competitiveness. In following study, regression analysis and ANOVA were employed respectively to seek for the relationship between the quality competitiveness and enterprise's performance indexes and determine whether there were distinct differences among the quality competitiveness of various sorts of enterprises.The result showed: (1)How the quality competitiveness was influenced by the key quality elements. (2)What were the universal problems existing in manufacturing enterprises in China. (3)What were the advantages and disadvantages of various sorts of enterprises. Accordingly, the corresponding suggestions and strategies were developed.