OM Company Marketing Strategy And Sales Management Research

Enlarged the project domain construction along with recent years in our country, the building mechanical profession obtains a very big development, also exposed some questions along with it.Our country's mechanical profession marketing always is an extension since long ago, there is not only a problem of attach importance to the product manufacture, but ignore the marketing ,but also many soft rib questions of influence development. There are few to the mechanical profession marketing research in domestic, are less fundamental research regarding the specific profession mechanical marketing.The very many machine manufacture enterprise's selling ways are extensive, have not been able to apply modern marketing theory to manage the sale, make the efficiency lowly, and do not have the continually development strength.This article to aim at our country's top-quality enterprise of pre-stressed mechanical profession - - Liuzhou Om Company's success and insufficiency of marketing and sales maagament carry out research, attempts to provide available theory support for this enterprise in the practice through the modern market marketing theory .