| In 1990, Michael Hammer proposed the concept BPR (Business Process Reengineering) in his article Reengineering Work: Don't Automate, Obliterate. Later, in 1993, he and James Champy discussed BPR comprehensively in their book Reengineering the Corporation: a Manifesto for Business Revolution. They criticized the bureaucratic system with complicated management levels and the old organizing structure, and declared that one of BPR aims is to change the organizing structure thoroughly to adapt to the actual situation in the operation of the organization.In China, the telecommunication enterprises, especially traditional telecommunication carriers, experienced longtime planned economic system, system transformation and services changing. And now, they are facing new environment of market competition. So, they need accelerate the reengineering process and break the shackle form the aspects of system, mechanism and culture to become the modern enterprises with strong sense of adaptation and innovation.First, this article summarized the background and basic concept of business process reengineering and sought the external impetus of BPR's emergence form enterprises' external environment, the internal impetus of its emergence from enterprises' internal organizing structure and the age background of its emergence from the evolution of management theories.Based on the above content, the author studied the six stages of BPR and the related methods, technologies and tools in each stage combining with the latest foreign and national theories and works on BPR development. After that, the author profoundly analyzed Brain Storm Method, Benchmarking Management and ESIA Rule, three typical technologies in BPR, to prepare sufficiently for solving actual cases.At last, this article rejects the general BPR method researched and sought by past articles, focuses on the entry point of BPR in telecommunication enterprises, combines with the telecommunication business closely and concludes BPR implementation method adapted to the actual situation of Chinese telecommunication industry. This article took the business process of a telecommunication enterprise as an example, analyzed its internal BPR motivation, found the key process, redesigned the processed which need to be modified and conducted implementation management of reengineering. |
