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Enterprise Core Competencies Study Of Fuyang Cigarette Factory

Posted on:2009-04-13Degree:MasterType:Thesis
Country:ChinaCandidate:P C GaoFull Text:PDF
GTID:2189360245981898Subject:Business Administration
Abstract/Summary:PDF Full Text Request
The fast-developing and growing period of Fuyang Cigarette Factory is recent years. With the increasing of its product competition in market and the marketing occupancy,the economic benefits keep the positive development trend and grow fast .Based on the situation of Fuyang Cigarette Factory ,the article studies the hatches of the core competencies of it in the strategical view. On the basis of the analysis on the current situation of the enterprise, as well as the interior and exterior environments of its development, the article proves the necessity of the hatches of its core competencies, and defines the hatch directions of the core competencies. At the same time, the article deals with the methods of the hatch course, the hatches of the periphery abilities and the administration of the core competencies systemically.
Keywords/Search Tags:cigarette industry enterprise, enterprise core competencies, technology innovation, brand strategy
PDF Full Text Request
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