| Despite that the development of the trade of agricultural wholesale market starts later in China, it plays an important role in the circulation system of agricultural products in China. The investment of the project of the wholesale market has been switching to the phase of specialization and standardization.This paper formulated the basic investment theory of agricultural wholesale market project, took analysis of the current situation of the development and trends. The author tried to list out the risk of investment of agricultural wholesale market, proposed the business development model of " running the market as a business". Thus, the author presented the selection of the investment projects, the feasibility studies and research methods, as well as, developed a practical financial model of investment. By means of studying the CH agricultural wholesale market, author verified the practicability and the stated model of the investment of agricultural wholesale market in China. |