Research On The Development Strategy Of Daqing Academy Of Water Planning ＆ Design

As a small-sized scientific enterprise, Daqing Academy of Water Planning & Design is in the prime time of development. On the one hand, the sustainable development of our country requires the support from hydraulic engineering, of which the planning and design work is the foot stone; on the other hand, as a public institution, Daqing Academy of Water Planning & Design faces the actuality that the reform of Chinese investigation and design industry is marching steadfastly, so how to transform the public institution smoothly through reform and welcome the challenge from market economy is a tough challenge to the development of Daqing Academy of Water Planning & Design.In this sense, it's instructional and worthy to make a research on the development strategy of Daqing Academy of Water Planning & Design.On the basis of enterprise strategy management theory, the thesis firstly analyzes the macro-environment and industry circumstance of Daqing Academy of Water Planning & Design. Meanwhile, by analyzing its resources and capacity, the thesis explores the"chance and threat"that Daqing Academy of Water Planning & Design has to face at present stage, as well as the"predominance and weakness"that exist in the development. Based on the above analysis, the thesis generates the development strategy of Daqing Academy of Water Planning & Design, with the help of SWOT-matrice. By using SQPM-matrice, the thesis finally chooses the best strategy for the development of Daqing Academy of Water Planning & Design. The author sets the long-term developing target in conformity with the Daqing Academy of Water Planning & Design, establishes the development strategy project, and points out the strategy implement measures. During one-year practice, directed by the enhanced strategy and ensured by strategy implement measures, Daqing Academy of Water Planning & Design beats the annual target successfully, which manifests the application value of the research achievements.The research achievements of the thesis not only have realistic directive significance to Daqing Academy of Water Planning & Design, but also provide strategic consideration for other small and medium-sized enterprises in hydraulic engineering planning and design industry, thus have preferable application value.