A Study On Business Model Of CDP Group Limited

In business globalizationa age, human resource business process outsourcing is now gradually springing up in China. In this background, CDP group entered the human resource outsourcing market of China. As a professional company offers integrated solution of human resource, it's unique business model made a great contribution to its rapid growth in China.CDP has best technical platform - SAP technical platform in its industry. On this platform, CDP could offer and expand lots of services.According to the related theories of management, especially the Meso-scopic Approach to Businesss Models theory illustrated by Professor Weng Junyi of Xiamen University, this thesis do research and make some conclusions of the advantages for CDP's business model:1. CDP has best technical platform - SAP technical platform in its industry. On this platform, CDP could offer and expand lots of services.2. Accutrate market position and focus on the professional field make CDP keep ahead in domestic market of human resource outsourcing.3. CDP is good at finding partner of strategy alliance and has abundant capital and resource. And it starts at a high position and invest a lot continuously.4. Creative charge system could make customers get best services through low cost.But CDP also has some problems:1. Partner interface - Chances exist with chanllenges. 2. Customer interface - It's a heavy responsibility for CDP to develop the market. 3. Interior structure - Bother from growth.Below are some suggestions for the innovation of CDP's business model.First, the value allegation of innovation in customer interface: Become strategy alliance with famous domestic consulting companies and with management school of famous universities.Second, the value support of innovation in customer interface: (1) Become strategy alliance with famous domestic consulting companies. (2) Develope class of human resource outsourcing together with EMBA center of famous universities (3) Ally with management school of famous universities.Third, the value support of innovation inner structure: Strength the build of corporation culture, and construct the teams which have good cohesion.In the end, some advices are offered depends on the perspectives from the business model innovation.First, find partners to construct excellent service platform.Second, actively communicate with customers and plan strategies for them to avoid risk on human resource outsourcing.Third, exert the low cost advantage to expand the market of smaller companies.