Study On The Strategy Of How To Promote Chinese Road Passenger Transportation Enterprises Competetence

With the rapid economic and social development, China's road passenger transportation enterprises have received considerable achievement with decades of developing and expanding, but also ushered in an unprecedented opportunities and challenges. Upon the fierce competition of road passenger market, road passenger transportation enterprise ought increase market competitiveness, in order to gain great progress.Therefore, how to enhance their capabilities, how to strengthen the passenger transportation enterprise's advance coordinate ability, how to enhance the market competitive power, already had become the important problems of experts and scholars on the whole society show solicitude for. Each road passenger transport enterprises need theoretical guidance urgently. About competitive strategy to enhance the road passenger transport has become a major enterprise development issues.This article analyzes the characteristics of road passenger transport company, road passenger transport enterprises and their impact on market competition factors, set out to improve the road passenger transport enterprises of the significance of market competitiveness, and on this basis, the focus of our analysis of the development of road passenger transport enterprises the status quo, the existence of facing major problems and competitive environment, the end of the road passenger transport enterprises to improve the competitiveness of the market-related strategies, and a correlation analysis.The research report has the important strategy guiding significance for promoting competitive ability and advancing fast development of the road passenger transportation enterprises in near future.