Research On Evaluating Model Of Corporate Social Responsibility Based On Rough Set-Grey Relevance Analysis

The issue of Corporate Social Responsibility (CSR) has been attracting the attention from all disciplines such as economics, management, laws, sociality and philosophy since last century. With the globalization of economy and the stronger social concepts of "people oriented", the international community has begun to put the appeal of Corporate Social Responsibility into practice, which would inevitably become a universal trend and arouse the attention from all aspects of the society. However, there have been tremendous misunderstandings on the concept of CSR in both the academic circle and among businesses. Therefore, it is urgent to carry out the research on CSR, which is significant both theoretically and practically.This article first has summarizes the domestic and foreign corporate social responsibility research, then introduces some theories related to the corporate social responsibility, including corporate social responsibility definition, stakeholiders theory, SA8000 standard and corporate social responsibility content. Then introduces how the corporations of our country fulfill the social responsibility at the present situation. Afterwards, by referring to the domestic and foreign scholar's research results and integranting to our country's reality, taking the stakeholiders theory as the foundation, it constructs the evaluating indicator system of corporate social responsibility. At last, this article constructs the evaluating model of corporate social responsibility based on grey relevance analysis, then use the method of rough set to determine the index weight, and taking the job as the foundation, this article evaluates the corporations' fulfillment of social responsibility with the grey relevance analyze method.