A Study Of Construction On Enterprise Moral Capital

Moral capital is an intangible capital, which includes the social capital of, which is under the guidance of the rational spirit to help build the economic and moral highly compatible with the human concept of practicality. In the spirit of moral capital, systems, objects and so on. Moral capital with the parasitic and relative independence; time the breadth and diversity; ahead and long-term systemic; optimization and constraint-oriented; Greek and generally lack characteristics of a public nature. Moral capital to be embedded into the enterprise to which this entity in order to reflect the variety of its role and function. All-round study of the significance of the moral capital to break the economic and moral "dualistic" problem of time; to expand the borders of the doctrine of moral values, enrich the connotation of the theory of economics.Corporate business ethics and moral capital as the value of symbols, the operation is reflected in the overall running of the enterprise system management, production management, culture, foreign relations, and so on. Enterprises moral capital is an important study of business ethics perspective, the current emphasis on the study of perspective in order to continue to explore the resources of corporate ethics, ethical breeding capital of the results, led to the development of true social responsibility, enterprise development to ensure that ethical values , Will also help to build a business ethics as the birthplace of their homes and for building a harmonious society and, no doubt, a very important theoretical and practical significance.In this paper, that the capital loss of corporate ethics, such as corporate social responsibility, integrity, ethics and cultural deficiencies, which would seriously affect the construction of China's soft power companies, are the main causes for its system, history, reality, and many other factors. Well, to clarify at the root of the problem lies, we are no longer based on the fit of the economy and the profound ethical philosophy, the end result of the enterprise on the path of moral questions of capital construction, construction companies think the moral is to raise capital enterprise managers moral quality, excellent shape the modern enterprise culture and improve the relevant mechanisms and improve the relevant system settings, etc. to carry out efforts.In short, the moral capital construction enterprises must adopt a supportive attitude toward affirmative efforts should be made to resolve the current enterprise in the development of the ethical difficulties and problems due to the ease business ethics as a result of lack of capital caused by the negative impact of a multi-active efforts to Construction companies and moral capital for enterprises to inject vitality into soft power to build and expand the connotation of the development of enterprises, improve the competitiveness of enterprises to make it into the modern enterprise on the road and then to make a greater contribution to society!...