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The Research On Rural Tourism Development Of Chongqing Based On The New Rural Construction

Posted on:2010-01-04Degree:MasterType:Thesis
Country:ChinaCandidate:H X ZhangFull Text:PDF
GTID:2189360278958668Subject:Tourism Management
Abstract/Summary:PDF Full Text Request
Ten the party's sixth issue of the Fifth Plenary Session of the construction called for a new socialist countryside, which is building a well-off society of a strategic move, but also the development of agricultural tree productivity, solve the "three rural" issue the way people buy. Village tourism is a new era of China's rural development and the development of the tourism industry an important part of an overall increase in the income of the farmers, adjust the industrial structure, changes in rural areas of critical importance is the implementation of a new socialist countryside construction should not be neglected in an effective way to . Village Tourism in Chongqing began in 1997, after years of development, its size and rapid growth of income, access to a good economic and social benefit. However, on the whole, the whole remains in the "eating rice fanners, live in farm houses, farm do live, King farm tours, farmers buy materials, enjoy the music farm" Nongjiale the initial stage of development, it is difficult to achieve in rural areas and really travel in the countryside the new rural construction on the theme of embodiment of a combination of goal priority industries.This article is in the past to organize and collect the results of studies of rural tourism and countryside tourism research master's foreword on the basis of dynamic, based on a new socialist countryside construction, the use of advanced theory and methods of integrated analysis, system analysis and comparative analysis of various analytical methods, such as combining the survey to conduct in-depth analysis and research. First of all, the construction of new countryside and rural tourism content, the characteristics of the basic theoretical analysis of tourism and new countryside construction of the interaction between rural and pointed out that two of the five key points of interaction and ways of implementation; Secondly, the new Chongqing rural development and rural tourism development in the basic situation analysis, and the theme of the new rural construction in Chongqing aim to find out the current development of rural tourism problems; Finally, in view of the problem, the development of rural tourism at home and abroad and the experience and lessons, from the planning, capital, model, brand to explore four aspects of rural development based on the new rural tourism development in Chongqing, from the management system, industry standards, and tourism professionals to explore three aspects of rural areas based on the new countryside construction in Chongqing tourism management, from market positioning and target customers market selection, marketing strategies of both the rural areas based on the new countryside construction in Chongqing Tourism Marketing.This article is divided into five sections: Preface ChapterⅠ, ChapterⅡof rural countryside tourism and construction of new basic theory, ChapterⅢof the rural countryside tourism and construction of a new interactive analysis of ChapterⅣof Village Tourism in Chongqing and the basic conditions of rural construction, the first five chapters based on the new rural construction in Chongqing Rural Tourism Development Study.
Keywords/Search Tags:New Rural Construction, rural tourism, Chongqing
PDF Full Text Request
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