Study On The Development Strategy Of Hunan-Xiangtong Logistics Corporation Limited

With the implementation of the grown-up stratagem on central section, Hunan province, whose traffic runs through the south to the north and connects the east to the west, faces a tremendous big opportunity. Under this background, the dissertation concentrates its attention on the development stratagem of Xiang-tong Logistics Corporation by using the theory of Third-party Logistics to analyze the situation of the corporation. The main contents and contributions of this dissertation are as follows:From the views of the whole macroscopic of the Third-party Logistics corporation in China and the macroscopic of Xiang-tong Logistics Corporation in Changsha, the situation of the Xiang-tong Logistics Corporation is studed in the paper. Then the industry situation of Xiang-tong Logistics Corporation in changsha is discussed. Then the paper gives a brief introduction of the Xiang-tong Logistics Corporation.By studying the theory of the Third-party Logistics and discussing the development trend of the Third-party Logistics, it is obvious to see that the Third-party Logistics market in China is wide. And the method of SWOT is studied. Then the integration situation of Xiang-tong Logistics Corporation is analyzed by using the method of SWOT.The two-step development stratagem of Xiang-tong Logistics Corporation is given. Aiming at the first develop step, the idea of a uniform material loading and transportation market is given by relying on the Shu-muling Yard. Then it is pointed out that the optimizing link of railway traffic and highroad traffic is needed for the growing-up of Xiang-tong Logistics Corporation based on Multimodal Transportation. The information platform of Xiang-tong Logistics Corporation is designed in the paper, including transport terminal real-time tracking system, RFID system for container and the logistics information system. Also the corporation should bring up more logistics professionals.