Study For Building Materials Market Based On Information Asymmetric

The information is the way, which is expressed that state of motion and change of state for the thing. Information follows the throughout of all things and the activity, including economic activity, social activity as well as daily activity. Along with people are enhancing information understanding, and development of information technology, people are strengthening information's research and information's use unceasingly. While information's use takes people to the value, also brought many negative effects or such as the phenomenon of information asymmetrical. So long as market existence, the information asymmetry will exist. The information asymmetry which follows production, transmission, and use of information has existed, and will being changed. The information asymmetry's production has its root, because society's development causes the aggravating of the social specialized labor division, the limited of individual knowledge and ability, as well as the social economy mechanism, and individual overall quality's difference, "the private information" existing generally in society's crowd, which are the system root and the social root to produces for the information asymmetry.Along with social economy's development, acceleration of cities integration construction process, the market of construction and decoration will being unceasingly prosperous. Especially, since the whole world financial crisis has erupted in 2008, under the Chinese government macroeconomic regulation and control, the domestic real estate market has been great progress in 2009. The beginning of 2010, the domestic real estate market still will be the vigorous development tendency. The beginning of 2010, the domestic real estate market is still in with a booming trend. Because of the segmentation and the associated of market, the domestic building materials market has also been a huge development that are being driven by the real estate market nature. In particular, with the Central Document No.1 issuing a "building materials go to the country" the instruction in 2010, that also will promote a new round development of the national building materials market.Behind the prosperous of construction decorates market, we should see the phenomenon of information asymmetry, but the phenomenon of information asymmetry for the building materials decorate market particularly. The phenomenon of information asymmetry causes severely serious influences, even has being restricted the healthy development of the building materials market. At present, the scholars of the domestic and foreign have been studying the phenomenon of information asymmetry are more, and the research is also mature and system. Research for building materials market is also no shortage, but most remain the statement to the building materials market, and the study for depth and systematic is also relatively are also few. This is mainly concerned with the nature of the profession, the scholar or the researchers are separated from the building materials profession, and cause the domestic and foreign building materials market to obtain a full deep research with difficulty. Further, the research that the scholars or the researchers of the domestic and foreign had done with relating the information asymmetrical theory and the building materials market were virtually nonexistent. Only then in few research referred to the phenomenon of information asymmetry for building materials market, but has not carried on the analysis and explanation as well as the further solution for question to the phenomenon of information asymmetry for building materials market.This article rests on the information asymmetrical theory to study the building materials market for Hefei. Firstly, introduced the basic theory of information asymmetric,include:the concept and characteristics of information asymmetric; The theory of information asymmetric in many fields of applications, such as information asymmetric in the application of agricultural products; The causes and the behavior choices of information asymmetry; domestic and international building materials market research studies the status quo, as well as the development trends for the building materials market of the domestic and international.Second part, mainly there are two important applications for the theory studies of asymmetric information, namely, generated "adverse selection", "moral risk " because of asymmetric information, and focused on decision-making behavior of consumers based on the information asymmetry, and given information search model for consumer. Third part, the article subsystem elaborated the building materials and the theory of building materials market, the types of building materials and the use of building materials, as well as had compared the building materials market and general market something in common and the different characteristic, and given the classification of organizational form for building materials market, also summed up the characteristics and the existence question of the development for domestic building materials market.Fourth part, the article described the characteristics and the problems of building materials market for Hefei, given the information model of building materials market for Hefei according to participation-main body of building materials market for Hefei, and carried on the analysis to asymmetrical question of the information model, and then given an improved the information model of building materials market for Hefei, then the article launched the analysis of information gambling to the owner and dealer of information model, even has carried on further analysis to take the paint market of building materials market as the example to the gambling model.Fifth part, the article suggested a about specific measures to solve the asymmetric information of building materials market for Hefei based on the problems and detailed analysis of building materials market for Hefei, further putted forward the solution policy to the combined solution approach for the guidance of Government's policy and the self-regulation of building materials market, increase the information infrastructure for Hefei,strengthen market supervision of building materials and establish information-sharing system for Hefei, training information advisory body of materials for Hefei, strong education of moral integrity and information literacy, change the information resources of building materials market for Hefei, participate in "Building Materials Group to Buy" for Hefei,increase the Hefei "Building the countryside" efforts for Hefei.