Research For Animation Tourism Products

With the development of tourism, demands of tourists become diversified and individualized, so the tourism products need to be individualized. Animation tourism injects vitality into the tourism with its strong individuation and continuous innovation. Animation tourism is a special tourism by deeply exploiting Animation Resources, it is a new concept of tourism culture.As a new tourism product, the research about animation is little now. This paper will first describe the development of animation tourism in our country and abroad. On the basis of data research, we try to define the concept of animation tourism, and analyze the features and products classification of animation tourism.Then, on the basis of theory research, we analyze the probability of exploiting animation tourism coming with the conclusion that there is a huge development space for animation tourism with many problems at the same time. Taking Wuhu Fantawild as an example, we first analyze its animation tourism products classification, and then analyze its exploiting circumstance through building a dynamics model which includes three subsystems:attraction system, pushing system and support system.Third, on the basis of above research, with tourism area life cycle theory as a guide, we summarize the current development characteristics of Wuhu Fantawild. In our opinion, Wuhu Fantawild is now in the transition period from initial stage to the growth stage, there are of course some problems in the development process because of external impact and its own reasons. Then we put forward some suggestions on how to cut down the transition period and maintain high growth in the future.At last, we summarize this paper's principal opinions, reflect the shortage of our research, and look into the future of animation tourism.