On The Development Of Tourism And Culture Industrial Park

The Continuous integration between tourism industry and cultural industries will be the future direction of tourism development. In recent years, by the support of national policy, China's cultural industries have made rapid progress, and built a batch of cultural industry parks around, moreover, quite a few of these cultural industry parks take tourism as the foundation. Depending on formidable economical drive force of tourism, other culture industries of the park develop together with tourism to form the type of operation of tourism cultural industrial park. While the scientific community have yet to travel and cultural connotation and extension of industrial park to make the system discussed, but because of its burgeoning trend that for this form of cultural industry has a need for research and practical significance.Based on the review of previous research associated, with the current economic operation in the actual case, and experimented with on "Tourism and Culture industrial Park," the practice of early theories of organizational form under the new industry of connotation Discussion. Through a typical case on tourism and cultural industry ---- national cultural industrial park Xi'an Qujiang New District status, about the development routes, park development and the tourism industry and cultural industries such as the aggregation effect of empirical research, combined with the theory of social-economic-natural system, extracted the "Qujiang model" of the pattern of institutional mechanisms in the park construction, cultural outlook on the innovations, summed up its success in the related experience etc.The basis of empirical research on the cultural industry of tourism development model and to make analysis and comparison of the cultural industry of tourism in the drive mechanism of the similarities and differences, to enterprise marketing and government as two driving forces were compared. At the same time to start with on the Qujiang New research, analysis of the tourism culture and external conditions required for industrial park, the trend of its development prospects and the development proposed should address the resource situation in the region, tailored approach to development, promote the integration of tourism industry and cultural industries, store formats to highlight the local characteristics and to build tourism and cultural brand, reasonably define the role of local governments attach importance to social, environmental multiple benefits, and promote harmonious development of the proposed park.This article focuses on the use of the comparative analysis method, theoretical and empirical analysis method, deductive and inductive analysis of the combination method and other methods etc.