The Role Loalization Of Non-profit Organization In Supply Of Rural Public Goods

The supply of public goods in rural areas of China's is very important to agricultural productionand rural development .Because of public goods in rural areas included in the social connotations of public goods among a long time, in people's ideas, the public goods in rural areas based on the features and functions of government social public administration requirements, the supply of public goods in rural areas are considered the government's duty, so , the Government supply of public goods in rural areas leading role bears over the long term. However, the current status of China's rural areas the supply of public goods that the Government in the provision of public goods in rural areas are not as good as everyone expected, the supply of public goods in rural areas appear in reality: serious shortage of supply,serious imbalance between supply and demand structure, fairness vacancy phenomena ,all show that China's rural areas in special times which political, economic,and social in rapid change, the supply of rural public goods by the Government alone is not a good choice .to get rid of China's rural status of the supply of public goods dilemma, we must change the government a single rural public goods supply model, to promote diversification of supply.Since the 20th century, 90 years, non-profit organizations has been rapid development, and extensive participation in the supply area of social and public services in our country. The supply of public goods in rural areas, the relatively low efficiency of the government supply, business supply, profit-oriented, non-profit organizations can play a balance between fairness and efficiency values, make up the shortage of supply by government and the market i t,meet the different needs of the public goods in the rural social and other significant role. In addition, together with non-profit organizations in rural public goods supply-side flexibility, professionalism, close to the grass-roots advantage, all make it take a special important role in supplying of public goods in rural areas. However, due to the concept of government functions ,the level of economic development, social development level, as well as the development process of China's non-profit organizations exist in their own inadequacies and shortcomings, making non-profit organizations in the supply of public goods in rural areas did not play its due effect. Therefore, to give full play to non-profit organizations in the supply of public goods in rural areas in the feature, you must clearly the role non-profit organizations playing in the supply of public goods in rural areas , including its value proposition, supply positioning and implementations of the main location. Clearly its role and positioning in the case, and then specifically from the government and non-profit organizations to explore how to achieve the relative levels and make play a pefect role in suppy of public googs in rural areas.Government is the main treatment in the state and society, to provide public goods in rural areas is fulfilling its basic functions of social management, therefore, the supply of public goods in rural areas, we must play its leading role in the supply. However, in response to the challenges of diverse modes which non-profit organizations participate in supplying of public goods in rural areas ,the Government must, in its ideas and administration functions added on the change in the way, and actively nurture and encourage the growth and development of non-profit organizations, fto provide a relaxed system design and policy environment for it make a difference in the the supply of public goods in rural areas,and the whole social and public servicesNon-profit organization want to playing its organizational strengths in supplying public goods in rural areas,if does not have a quite the strength that can only be an illusion.in China's rural areas the supply of public goods has played its to achieve effective supply, and do not have quite the strength that can only be an illusion. China's current non-profit organization is still in the early stages of growth and development, its size and strength are extremely limited, therefore, non-profit organizations, through the spirit in the organization, financing channels, quality of staff, organization, activities, etc. to enhance self-building, enhance organizational strength of urgency. In addition, the supply of public goods in rural areas, the non-profit organizations are not isolated in society, there are other subjects involved in the supply, therefore, non-profit organizations should be actively working with them to develop good relations, especially with the government, to expand its relations and for-profit organizations efforts to achieve diversity of the main supply of public goods in rural areas to form the division of functions, complementarity and the stability of the partnership, truly effective supply of public goods in rural areas.