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Preliminary Study Of Military-spirit Corporation Culture

Posted on:2011-12-12Degree:MasterType:Thesis
Country:ChinaCandidate:M WangFull Text:PDF
GTID:2189360308460008Subject:Ideological and political education
Abstract/Summary:PDF Full Text Request
In China, a large number of successful enterprises growth since the Reform and opening up, In these successful companies, many of the best managers are from the ranks or have had military service. The author believes that, On the one hand, entrepreneurs, CEO numerous from the army out of the outstanding and distributed among various industries in the world. We will ask, what role played in his military service on the formation of entrepreneurial traits, and what links about its leading (or founder) of the enterprise culture and the growth of army? On the other hand, the organization—"Army", throughout the history of each country. Thus accumulated in the culture of the military to some extent reflects the national character and native culture, the research of this type of corporate culture has an important significance.The author introduces the concept of "Military-spirit Corporation Culture ". which is the culture in enterprises created by the Veterans, had fusion of concept of military culture and management style in the enterprise creation and development process. I want to reaserch on the evolving perspective of "Corporation Meme",the formation of this cultural path, and tries to to learn good management from military culture, for local enterprises to use.The part of Introduction in this article on the research of background, current status, ideas and research methods described in general. In addition to introduction, the body of a total of four parts:In the first part the author described some concepts which related, as the basis of "Corporate life style theory", the method is introduced by analogy the concept of "Corporation Meme", the object of this article to define "Military-spirit Corporation Culture".The second part of the general characteristics of the "Military-spirit Corporation Culture " was collated and summarized. The "Military-spirit Corporation Culture " is analyzed from the material layer, the system level, behavioral level and mental level, the author although cited the relevant case illustrates this.In the third part, the author tried to analyze from the perspective of genetic evolution to reaserch "Military-spirit Corporation Culture "formation.These include the source of genes in "Military-spirit Corporation Culture","Military-spirit Corporation Culture "through since the gene organization, replication and mutation, the final form of the distinctive culture of embryonic form.In the fourth part,I hope to have of the formation of the"Military-spirit Corporation Culture " for cultural gene mutation and further evolution. Existing corporate culture sort of, to maintain its advantage, dilute enough, the final shape the ideal "Military-spirit Corporation Culture'...
Keywords/Search Tags:"Military-spirit Corporation Culture ", Military entrepreneur, Meme
PDF Full Text Request
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