Study On Increase Methods Of Highway-construction Project Profitability Of Shandong Highway And Bridge Group Co., Ltd.

Since the 1990s, China started constructing high-level roads. The expansion of highway-construction market has provided good opportunities for the development and prosper of highway-construction enterprises. After entering into 21st century, large investment in infrastructure has not only enhanced the national economy development but also brought lucks for the development of highway construction enterprises. The highway construction enterprises have carried out the project-oriented management and these enterprises have many expectations on projects which mainly are turnover, profit, brand, safety, personnel training and the expectation on profit is especially important. Nevertheless, these expectations may not be realized fully or partly, or even cause situation out of control due to the effects of the design of project management organization, the level of project management and the market factors such as competition, bid price and manifest increase of material price, which are issues puzzling highway construction enterprises. The highway construction enterprises, centering on control cost, try to find management methods by taking various efforts upon practices in project organization design, cost management, progress control, safety management, quality control and so on, but these issues have not been settled yet basically. This thesis, based on the present condition of the highway-project management and profitability of Shandong Highway and Bridge Group Co.,Ltd.,pragmatically brings out the concept, content and realization method of profitability and points out that the increase of profitability can effectively help a highway-and-bridge construction enterprise to realize its profit targets.This thesis analyzes and researches the methods to increase the profitability of Shandong Highway and Bridge Group Co., Ltd. in three sections.SectionⅠ:puts forward the necessities to increase the profitability of Shandong Highway and Bridge Group Co., Ltd. through analyzing the knowledge of project management and the present condition of profit-making environment and profitability of the aforesaid company;SectionⅡ:establishes the primary method to increase the project profitability, through analyzing and researching the target establishment of performance management of the aforesaid company, its basic ideas of executing dynamic management and its critical measures of increasing profitability. The practice of increasing profitability taken by the 4th Branch of the aforesaid company has verified that the methods of increasing profitability put forward by this thesis are scientific and feasible.Section III:makes a summary and conclusion and gives a prospect to make a further research on this subject.