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The Business Development Analysis Of Crml Tianjin Branch

Posted on:2011-05-21Degree:MasterType:Thesis
Country:ChinaCandidate:H X WangFull Text:PDF
GTID:2199330338981427Subject:Business Administration
Abstract/Summary:PDF Full Text Request
"We don't obey the old rules, because they aren't suitable for the new times." To adapt the development of the times, Companies should adopt appropriate strategies which were always followed by people from ancient. With the progressing of the financial crisis, the international environment has been impacted gradually as well as domestic industries. For many enterprises, the crisis might mean the risk of opportunities. To meet the challenges, enterprises should make the Use of their own advantages, seize the opportunities and avoid the shock of unfavorable factors of enterprise.To promote the development of China Railway Modern Logistics Technology Co., Ltd, Tianjin Branch, the article deeply analysis both the domestic and international environment of China Railway Modern Logistics Technology Co., Ltd, Tianjin Branch, on the base of strategic management ideas. Studied Operating conditions of China Railway Modern Logistics Technology Co Ltd, Tianjin Branch through SWOT analysis , we proposed some suggestions for China Railway Modern Logistics Technology Co., Ltd, Tianjin Branch to formulate strategies and then to put them into practice.After the strategic implemented plan for a period of time, we assessed the effects and made some improvement. We found the unique advantages in competition of China Railway Modern Logistics Technology Co., Ltd, Tianjin Branch. Then we summarized the innovations in the business development process of China Railway Modern Logistics Technology Co., Ltd, Tianjin Branch。With the hope of supplying some useful ideas for China Railway Modern Logistics Technology Co., Ltd, Tianjin Branch to refer to, we did the research using SWOT analysis, during the study we introduced both domestic and international advanced strategic concept, closely combined with the practice, at the same time referred to strategic development experience of many other enterprises.
Keywords/Search Tags:Strategic Positioning, competitive advantage, logistics, SWOT analysis
PDF Full Text Request
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