China's World Heritage Tourism Development And Planning Management

Have a long history to the legacy and research of travelling domestically, but domestic to cause extensive concern should begin with the eighties of the 20th century later for " the Cultural Revolution " to world legacy really. It has three that it behaves: First, the legacy relevant research institutions of the world are numerous. Second, the research results are rich. Third, the research contents are extensive. As the common wealth of the mankind in whole world. the legacy of the world has many kinds of functions such as scientific investigation, education, travel. Cause much controversies on tourism development and question protected in the country. I think, should treat and travel and develop the relation with legacy of the world correctly. First of all, legacies of the world are important vector and the best resource of travel development; Secondly, travel development has promoted the management and protection of the legacy of the world; Third, it is the best choice of the legacy of the world to develop tourism; Fourth, the legacy of the world travels and insists on scientific development.Mount Tai is a comparative advantage of Tai'an, it is the most realistic choice to rely on Mount Tai and develop tourist industry. The tourist industry of Mount Tai has advantage and opportunity in respects such as brand and resource, position and traffic, industry's foundation, development environment atmosphere,etc, forming a complete set, inferior position and threat of all respects that external competition, market demand are changed,etc. of coming from the operating mechanism, facility of persons who face too. Develop and manage the tourist industry of Mount Tai well, should proceed with four respects:The market promotes the respect, should be based on domestic market, the focal point is expanded abroad, on the premise of subdividing traveller's market, use the appropriate marketing tactics, improve overseas visitor's proportion, reach and optimize the structure of traveller, improve in Ty's the time of staying and per capita cost, purpose to promote tourist industry sustainable development of Mount Tai.The respect of development of resources, should be based on culture, the focal point turns towards and expands naturally. The natural legacy tourist resources in the...