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Guizhou Huangguoshu Tobacco Group Marketing Career Of Design Thinking

Posted on:2008-09-24Degree:MasterType:Thesis
Country:ChinaCandidate:J MaFull Text:PDF
GTID:2199360215466396Subject:Business Administration
Abstract/Summary:PDF Full Text Request
China's tobacco industry is the economic mainstay of our national economy. However, due to history and reality of many factors, particularly the state-owned monopolies, how to motivate staff, enhance the cohesion, and make greater contributions to the country's economic growth, career development mechanisms to be strengthened. Related theory is also an urgent need to study. Sound design career can fully mobilize the enthusiasm and creativity of the marketing and increase the effectiveness and efficiency enhance their sense of belonging, and enhance the competitiveness of the province as well as China's economic development is of great significance.I want to use what we learned in the management theory, In particular, human resources management theory is the marketing of tobacco career management mechanism analysis and combine some specific cases, the Tobacco Industry Marketing Guizhou incentives, and the corresponding recommendations for improvement. Special Marketing Career Management wishes to the following mechanism :-depth study of specific professional development, career design. Dual-channel development ladder, enterprises and individual members of the marketing process and the organization of the obligations they have undertaken, and from the promotion mechanism.Therefore, the strengthening of the marketing team training and establish professional development, career guidance Salesman follow the road Marketing member of the Career Management imminent, we have a new focus on human resources management research.
Keywords/Search Tags:MARKETING MEMBER, THE CAREER ROAD, IMMINEN, MANAGEMENT
PDF Full Text Request
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