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The Next Generation Network (ngn) Guizhou Market Business Development Strategy Study

Posted on:2007-04-24Degree:MasterType:Thesis
Country:ChinaCandidate:L DengFull Text:PDF
GTID:2199360215966319Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Now,Networks of SPs in Guizhou had been being built according to business.In order to support various businesses,SPs have to manage several networks.It's very disadvantageous because it will increase the operating costs and complexity of business.With enrolling in full business and homogeneity of devices,businesses of all SPs have been trending into the same,so providing the different service becomes the competition focus for SPs.Therefore,SPs in Guizhou can't use old ways to provide business whether gaining new users or reserving old users.Research on NGN market business strategy will make SPs know the importance upon digging market potentiality,leading and satisfying demands of customers,providing diversified services.From NGN's concept and character and the successful experience of development in foreign countries,this research report analyses NGN 's market opportunities for major valued-chain and market enrolling obstacles for businesses systemically on a base of detailed analysis on macro environment and micro environment for NGN business development which combine with Chinese current business developing condition and characteristics.According to detailed splitting NGN market with user group analysis,the report presents SP's business strategy aiming at various purchaser,at the same time,it also presents specific acting proposals about business packing,planning,and popularizing.This article discusses the NGN's business strategy,whose open architecture is convenient to deploying new business in a short time.But,as a SP,providing real operational and profitable businesses is the root.In order to gain more profits from new NGN business,SPs have to detail packing and popularizing strategies for all new business,build entire marketing strategy surrounding customer's taste,dig the potentiality of current business fully and take future business development into account.
Keywords/Search Tags:next generation network, business develop strategy, business actually strategy
PDF Full Text Request
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