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Changfeng Group's Automotive Logistics Solutions Research

Posted on:2007-06-08Degree:MasterType:Thesis
Country:ChinaCandidate:H LiFull Text:PDF
GTID:2199360215986466Subject:Business Administration
Abstract/Summary:PDF Full Text Request
In recent years,our country automobile industry is developing rapidly. Itpromot automobile logistics industry to leap forward enormously. ChangfengGroup is a key enterprise of our country in the SUV market.At the beginning ofthe 90's, it produced the Jeep of iron sheet.After several years,It switched tomanufacture the automobile vehicle, grasping the good opportunity of theautomobile internationalization and development, Changfeng Group cooperatedpositively with the MMC Corporation and, introducd and lts main products likePajero V73, Pajero V77, IO and so on. Furthermore, Changfeng Groupresearched and produced the products of "the Lie Bao" throughabsorbing, digesting and innovating, like CJY6470 series, CFA2030 series and soon, Changfeng Group sold those products in the SUV market and won most ofautomobile consumers' hearts,therefore,a Changfeng Group gradually set up itsstatus SUV market in our country.Changfeng Group has grown up with its automobile logistics system laged.This paper studies on Changfeng Group's third party automobile logistics system.using the logistics theory. The logistics of Changfeng Group under the modernsupply chain pattern is studied in this paper, the future logistics pattern of ourcountry modem automobile production manufacturer is also studied.it is expectedto provide certain reference on the domestic third party automobile logistics.Firstly, This paper introduces the logistics, the third party automobilelogistics, the third party automobile logistics in the supply chain management andso on, analysising the logistics situation and the development of automobilelogistics all over the world. It presents on Changfeng Group's logistics situationand forcasts the logistics resources in the future. This paper forcasts analyses onthe Changfeng Group's logistics environment through SWOT.Through data analysis, The paper designs the automobile logistics plan basedon the strategy of the Changfeng Group—"the internationalization developingstrategy", It evaluates this plan including the purpose, the evaluation criteria andthe expected effection and so on. It gives some suggeston to this logistics plan,reling on the logistics theories at present. This paper puts forword the advantageang disadvantage.The logistics plan from the angle of benefit maximization andcost minimization of the entire automobile supply chain.therefore,and the scientification and the effection of this logistics plan are evaluaded at the sametime.
Keywords/Search Tags:Changfeng group, The automobile logistics, The third party logistics, logistics plan design, Analysis on SWOT
PDF Full Text Request
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