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Study Of Real Estate Online Marketing Strategies

Posted on:2007-06-12Degree:MasterType:Thesis
Country:ChinaCandidate:L M SuFull Text:PDF
GTID:2199360215991676Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Real estate industry is one of the pillar industries in National economy in China. With the formation and development of real estate industry, its marketing channels are becoming more and more varied. The prevalence of network marketing starts a new chapter in real estate marketing.The network real estate marketing is originated and developed from the traditional marketing. It helps to cut the cost of marketing, enhance a better communication between enterprises and customers, and with the help of multimedia, provide real-time service for the customers, which breaks the boundaries of different areas. It has reformed the marketing ideal of real estate industry, and promoted the real estate industry's own image.At present, the real estate industry is still at its infantry, so there are some problems, such as the problem of network safety, credit problems and problems involving law. They all need further improvement.The real estate industry was effected by environment, in the country's policy, if we pay sufficient importance to the real estate industry, we can promote the real estate industry's profits efficiently, and thus have a more bright future of network real estate marketing.
Keywords/Search Tags:real estate industry, network marketing, strategy study
PDF Full Text Request
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