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China's Clothing Enterprises To Expand The Russian Market

Posted on:2009-05-02Degree:MasterType:Thesis
Country:ChinaCandidate:X WangFull Text:PDF
GTID:2199360242485791Subject:Art of Design
Abstract/Summary:PDF Full Text Request
At present, the economic and trade cooperation between China and Russia is at a very high level. Trade is increasing rapidly. Sino-Russian economic and trade relationship has witnessed two new features. First, the run-in period ended and the period of rapid growth began. The economic and trade relations and political relations have entered into a new period of balanced development. With the success of "national years activities" between China and Russia, Sino-Russian economic and trade cooperation will enter a new stage of development.This thesis systematically reviews the economic and trade development of China and Russia and their complementary economic and trade relations, summarizes the several historic stage of development of Sino-Russian economic and trade. The current Sino-Russian bilateral trade enters a fast process.This thesis is based on more comprehensive and in-depth research of the Russian textile and fashion market. When doing research, many methods are adopted, such as data collection, visiting. It makes an analysis of the overall characteristics of Russian fashion, cultural development of clothing and the impact of climate and environment on Russian people. Further, in-depth and detailed analysis is done about consumption characteristics of consumer groups. This paper lays much emphasis on how China's garment enterprises do some research about costume design in the Russian market.In this paper data are classified and analyzed, which can act as the macro guide to the costume design and marketing. Also, it is beneficial for enterprises to better grasp the Russian market and improve brand clothing.
Keywords/Search Tags:Sino-Russian trade, garment brand, creation of design market development, brand competition
PDF Full Text Request
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