Spread Of Monopoly-based Clothing Brand Management

By using the clothing-band spreading theory on the basis of the related subjects , and for its specific characters. This subject studies the selling-management problems, discusses the meaning of the clothing-brand spreading theory and establishes the inside meaning of it about specific selling-management.This subject can be mainly divided into three parts. The first part is an introduction of the basic concept in brand-spreading, makes the difference and connection in the related concept of brand-spreading and specific sell-management, like brand, brand image, product and service and market-selling, which paves the way for the latter discussion. The second part concludes several important characters about clothing-selling by analyzing and studying its brand-management: first, the clothing-brand spreading pays special attention to the personnel characters' exchanging of brand and customers. Second, its special selling store emphasizes enough exchange with the customers. At last, its special selling characters should have more innovative characters. The third part rises an image about special-selling management during the clothing-brand spreading, concludes the concept of it, and on the basis of the brand-spreading's original system. It establishes the theory system about the selling-management, it also rises the personal opinions according to the studying fields that it include, that means this part divides out an area about its selling management, and some innovative clothing-spreading concept at same time.