Ky Group Of Agricultural Chain Network Build And Run

Along with the disorganization of national supply and marketing cooperation system,Chinese government has removed the embargo on chemical fertilizer and seeds operation according to the WTO agreements.But many conflicts emerged due to the incomplete supervisal and management on agricultural production material market,such as overly compete,disorder,high cost and counterfeit & shoddy products. As a company engaged in the business of agricultural production materials, it is very important to choose a suitable operation mode in such a disorder market.Chainstore is one of the most successful business modes nowadays,and great performance has been made in several fields worldwide. It is a great attempt and kind of innovation to adopt the chain store in Chinese agricultral production materials market. Agricultural production materials producers and distributors will benefit from such chainstore operating, such as high efficient distributing, cost saving,normalized competition and famous brand construction.In this article, We will take a tipical distributor of agricultrual production material as an example. Kinds of strategy analysis tools such as SWOT, market positioning and supply chain management method will be widely used to find a best way of chainstore style operation in agricultural production material. Also the framework of agricultural production material chainstore ,the key factors and the ensuring measures will be detailed introduced for general references.