Ship Network Development Strategy Research

The thesis based on the past three years strategic thinking and practice of China Shipbuilding Network Company, through comprehensively analysis of China's shipbuilding industry informationization and deeply research the domestic IT services industry development, combined with the learned theory of strategy management, put forward the development strategies of China Shipbuilding Network Company and the ways to achieve strategies and security support system.Since 30 years reform and opening up,China shipbuilding industry won enormous changes, and embarking on a successful path of development. The yearly output shipbuilding from 1982 of the 17th jumped to 1994 of the third in the world , and maintained the ranking of 14 years since 1994 . The share of china shipbuilding output have raised from 19% of 2006 to 23% of 2007 in the world, broke through firstly 1/5 of the entire world's shipbuilding capacity, the goal of china shipbuilding industry is: till 2015, china shipbuilding production share will be reach 35% of the world, becoming the main shipbuilding nation and the powerful shipbuilding nation.The fast development of shipbuilding industry is linked closely to the application of information technology, informationization played an important role in the shipbuilding enterprise products develop,design,manufacture and management. With the rare long cycle boom of shipbuilding, informationization also entered the age of the most beneficial development. China Shipbuilding Network Company is also at the very good time to set up, committed outstanding source abilities,advanced technologies and professional services to provide thorough advanced informationization solution program, become the most powerful and the most innovative informationize professor of china shipbuilding industry, that is the times endowed with a mission of China Shipbuilding Network Company.The thesis used empirical research methods, adhere to the principle theory with practice, putted the knowledge of strategic management into the specific business case, make detailed analysis and research to the development strategy of China Shipbuilding Network Company. The thesis has 6 chapters, the chapter one is preface, introduced the study's based research, research background, research goal and the methods; chapter two introduced strategic management theory and abstract reseach foundation; chapter three analyzed enterprise outer strategic environment; chapter four analyzed enterprise interior resource and capability; chapter five is about strategic choice,also provided business thorough strategy and the way to achieve; the chapter six discussed about the stategy practice actions.