On The Status And Implementation Of Large-scale Petrochemical Enterprise Software Asset Management

In order to respond the government calling of popularizing genuine software and to cooperate with the faster and faster development speed of PetroChina Information Construction, The PetroChina Company Limited has started the standardized project of the software, which will utilize the latest management of software to help PetroChina to realize the management of software assets and to make the max value of the genuine software and to finish legalization management of software progressively.There are four stages in the process of the project implement. The first stage is methodological research of software assets management. The second stage is marketing research of internal current situation of software management. The third stage is preparation of software assets management implement. The last stage is implement of software assets management.A discourse will be given in the following 5 chapters .The first chapter is an explanation about the model of software assets management. According to the successful implementation home and abroad it will expound the classic theory of software assets management also the necessity and feasibility for the state-owned enterprise to implement software assets management. The second chapter will analyze the current situation of software assets management of internal energy enterprise to point out the disadvantage during the process of software assets management implementation by marketing research on the other energy enterprise. The third chapter will analyze the necessity and feasibility of software assets management to PetroChina. In order to prepare for the implement of software assets management the developing inside network marketing research platform and the collecting and analyzing base date should be done first. The fourth chapter will give an overall discourse on the process of software assets management of PetroChina, including the capitalization of software, the creation of software management regulation, the process of assigning of software and to build routinely used platform of software management. The last chapter will give some considerable items about how to implement such project in large state-owned enterprise based on the experience and gain of software assets management of PetroChina.The necessities of state-owned enterprise software assets management implement in modern situation will be proved by the successfully implement of software assets management of PetroChina. As there is not an enterprise has finished the change of the system of software assets management, the successfully implement of software assets management of PetroChina will be a good example for the other state-owned enterprises. It will also give a good increase of the corporation brand value. The successfully implement of software assets management of PetroChina will be a good contribution to the nation s call of genuine software and it will be a good example for the other state-owned enterprises.