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A Touch Of Business Development For B Company Discussed

Posted on:2010-07-17Degree:MasterType:Thesis
Country:ChinaCandidate:H M ChenFull Text:PDF
GTID:2199360275491792Subject:Business Administration
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Joyin Group co, Ltd was build in Taiwan and famous for Machine shop from the beginng of 1984. In the past decade that group effort and process improve in all factory, Joyin co,ltd had build designed ability and several kind of varist componment equipment for the customer required in over world. It also had ability to build special specification or purpose equipment by customer required。Joyin co, ltd had cooperated with Tyco group from 1999 for several projects, To expand enterprise strategic diversification and globalization considered, was seeking new project investment and build more futher cooperated opportunity by each other。The panel manufactured factory is based on the global market consideration to set up in China。This thesis content is based on how to build joyin company 's strategy direction and implement method to obtain good quality in product and provide service function to meet the customer's profit and global market development。Enterprise operation performance is depened on correct strategy direction。The thesis content included joyin company how to cooperated with multinational group in foreign site about new project, the touch industry development status and further prospect of product market .Make a detail evaluation in film's operation model and ERP system ability is qualified for project investment required or not。It is not only company's current resource evaluation but also further direction consideration in new industry and strategy plan how to implement, operation risk management ,the core professional ability build, related competitors status and new substitute status, identify enterprise diversification goal and long -term development project. In chapter 5, included how to implement Poter's theory (cost leadership , differentiation and focus strategy) in film's strategy。For example, overall cost leadership(low cost strategy) is describe how to control lowest cost in product to competitive with orther suppliers。The differentiation strategy is upscale product potential value and build unique provided chain ability。It is difficult to accept substitute and build strong royal advantageous.Focus strategy is management ability in manufacturing process in order to obtain high-efficiency and best quality product to increasing company 's benefits. The enterprise strategy identification purpose is build good way to eliminate pressure of the globalize competition。...
Keywords/Search Tags:The Touch Panel, Low Cost leadership, Differentiation, Focus strategy, Enterprise Resource System
PDF Full Text Request
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