Sales Staff Of The Insurance Industry, The Adaptive Performance Of The Structure Analysis

Adaptive performance is a new dimension of the performance, which has a certain influence on the personal total performance. This paper applies the questionnaire to investigate salemen's adaptive performance, explores the salemen's adaptive performance structure on the basis of theoretical analysis and data analysis, and then we can supply some advices for management in company.This paper contains two parts. The first part is the theoretical analysis. we summarize the related contents about adaptive performance throught reading a lot of literatures. On the basis of this, we can put forward the research questiones. The second part is the data analysis. The first, we will make a questionnaire that has forty items by interviewing with the salesmen and their executive officers, and then proceeed to the first survery. By project analysis, we can form a formal questionnaire. Secondly, we will conduct the second questionnaire survey, and analyze the data by validity analysis and reliability analysis. The final adaptive performance scale contains five factors which can explain the total variance about 64.222%, and its reliability coefficient reaches 0.915. Thirdly, we will explore the salemen's adaptive performance structure, denominate and explain each dimesions of adaptive performance. Finally, in order to confirm the five dimensions of the adaptive performance structure, we conduct the confirmatory factor analysis. The index demonstrate that the five dimensions of the adaptive performance structure is the best.The conclusion of the paper shows that the adaptive performance structure has five dimensions:learning and creativity adaptive performance, emergency adaptive performance, culture and interpersonal relationship adaptive performance, uncertainty adaptive performace and stress adaptive performance.