Chengdu Moving Target Management Studies

In order to comprehensively overcome the negative impact of the financial crisis on the telecommunications industry, oppositively deal with the telecom reconstruction, all business operation and so on, and efficiently consolidate and enhance the dominance of market formed in the 2ndG time, the contemporary developing strategies of telecom industry come with enhancing the management ability of MBO(Management ByObjective),improving service and management efficiency and promoting development by good management.This paper begins with the definition of MBO and then comes with a comparative analysis of the development environment faced by the domestic telecommnication industry. It, on the base of the Chengdu Mobile's MBO situation, focuses on the MBO effect, relatively studying on the shortcoming existed in the Chengdu Mobile. Moreover, this paper emphasizes on the key point of MBO formulation and relationship coordination, the key procedure, balance point and developing power and the execution of innovation of MBO, etc. It comprehensively and profoundly studies on the means and methods of MBO. At the same time, this paper points out, creatively, the KSI and the MBO system's innovative methods, such as the assessment of differentiation and reverse one.This paper, based on a new starting point and situation, figures out that, in order to achieve the sustained and rapid development, sucessfully keep the leading edge, Chengdu Mobile has to vigorously implement the MBO innovation. Thus, the whole enterprise can obtain a more brilliant achievement through the sucessful MBO.