Yunnan Tourism Financing Model Study

Yunnan Province,which is located in the southwest frontier of China, belongs to the western undeveloped regions. Although the economic basis is weak, but the natural scenery is colorful, national character and style plain rich, with a strong domestic and foreign passengers' attraction,Tourism industry as the pillar industries in Yunnan Province has created enormous economic and social benefits. So tourism is one of the most important resources in Yunnan Province. From the current development situation,Yunnan tourism is in the key period of industrial upgrading,facing tourism resource development,to improve the depth of tourism infrastructure and achieve the extensive extensive changes to the intensive and so on a series of financial capital.while the financial resources to the tourism industry is limited, so choosing the appropriate tourist financing mode and promoting the tourism industry rely on its own operations and external capital market into the benign circulation state, and thus speeding up the "big tourism province" to "anvanced tourism province ",the pace of Yunnan tourism development has important practical significance.Based on the application of tourism economics, investment, industrial economics on the basis of related theory, the paper probes into the tourism industry, and financing mode of financing. In this paper the recent financing mode of yunnan tourism history, present situation and evolution rule that yunnan tourism should choose the financing mode, and the improvement of financing environment countermeasures and suggestions.