Kerry Eas Logistics Company To Carry Out Third-party Logistics Research

Following with WTO entry and economic globalization, China is becoming the manufacturing center of the world. The market needs more quicker, stabler and safer logistics services. Logistics industry is becoming a symbol of economic development.Developing Logistics in China will play an important role in the economy of China and will benefit the supply corporation of Logistics service. Just in recent several years, Foreign logistics companies are attracted by the Chinese market. Domestic logistics companies are facing both the chances and challenges. How to position the market and search a suitable strategy are important and emergency. For the sake of its healthy and prosperous development, a series of analysis is necessary and the management of the company must plan a proper logistic development strategy. This article is to research logistic development strategy under the circumstances of KerryEAS Logistic Co.Ltd and to support the management of the company with the development strategy and plan of KerryEAS Logistic Co. Ltd. This article analyzes the environment and the inside-situation of the KerryEAS Logistic Co. Ltd. The opportunities and risks that come form the outside and the advantages sa well as the shortages that comes form the inside was identified by the SWOT. This paper makes out the development strategy for the company objectively. Finally, this paper works out several operation models that can be applied to the third-party logistic enterprises based on the analysis of the present third-party logistic market and the real condition of our country.