The Sustainable Development Of The Chinese Film Market

After the magnificent passage of one hundred years, Chinese film was transformed planned economy into general adoption of the market principle. Causes the cinema industry take the market as leading reforming the industrial attribute to highlight gradually, the various links of movie industry on impact. The Chinese movie industry's development not only relates own rising, but also affected the related other industries, was to the country national culture construction and the populace ideological and civic education acted positive role. The Chinese movie industry's development needs the movie market which grows strong unceasingly, although the market has made the fast progress in recent years, but in the present system reforming and the market construction's initial period, each kind of question also diversely occurs frequently. In such crucial phase, clearly recognized that the contradictory aspects and solved is the basic foundation.Present paper's research goal lies in analyzes the Chinese movie industry existing foundation strength, the hindrance and the difficulty in the industrialization process, thus obtains a series of feasible opinion or the suggestion, makes the reasonable reference to the movie market's gradual development.In completes the paper in the process, has carried on the massive material consult and the data retrieval, including newspaper, periodical, booklist, network database and so on. Simultaneously has applied the knowledge of the experience accumulates in the Shanghai movie group, and investigated the digital data accuracy, completes the paper to obtain conclusion finally: The Chinese movie industry's structure was not still perfect, is not unified with the market development direction, may profit from the Hollywood mature commercial value chain pattern to consummate our country's industrial foundation structure. Manifests specifically in the movie-making, showing and distributes links, widely raise the fund, the expanded movie-making scale, the gain in yield and improves the quality; Needs to construct the international standard in showing the multi-purpose theaters, attracts the audience to enhance the box office, the development film and television peripheral product as well as the related industrial profit space; Should introduce the talented person, lets the movie industrial agglomeration convention economy, and take the convention economy as the bridge, the development global market, lets the Chinese movie industry in the economic globalization, under finally the cultural globalization time background, constructs one with the international trail connection open market, simultaneously tallies with the Chinese national condition as well as the Chinese movie industrial development market mechanism, continues on the reform speedway to promote the Chinese movie's industrial production.