Urumqi Petrochemical Company Management Diagnosis

The general works of urumqi petrochemical company was founded in April,1975, attached to the Petroleum and Nation Gas Group Corporation, China. It was reformed greatly in 1999, constituting Urumqi petrochemical company made up of good productive assets. At present it has developed into a multiple-processing base of oil refinement, fertilizer and chemical fibre. They can process 5 million tons of crude oil annually, manufacturing six categories of sixty-eight kinds of petroleum chemicals. It, s sales quantity was up to 7.2 billion in 2001. Although there is no sign that the managing state is going worse ,but the enterprise's changes in its internal conditions and external environment is great. So it is necessary to diagnose the management state of Urumqi petrochemical company, analyzing and discerning the opportunities and threats of the external environment and advantages and disadvantages of the internal conditions. So can make a strategy choice and strive for healthy and sustained development. First ,it describes those primary factors of the internal conditions and the external environment which affect thedevelopment of the enterprise obviously , analyzes, compares, expounds and proves the key factors of the advantages and disadvantages in the internal conditions faced with the company and the opportunities and threats of the external environment, attachly great importance to integrating the enterprise's actual situation closely and comparing enterprises of the same trade and world-wide leading enterprises. At last, it puts forward development suggestions for making best one of the advantages and bypassing the disadvantages, seizing opportunities and meeting challenges. This is a try in diagnosing the management of petrochemical enterprises, making a referenced scheme to analyze and solve development problem which being in Urumqi petrochemical company. Some judgement is new management idea to Urumqi petrochemical company.