| Based on related theory of strategic analysis, this thesis discusses the features and history of web-base education industry. The author makes a particular analysis on development environment (including market demand, competition situation and government policy) and central problems of web-based education enterprises in China, in hopes that it can provide reference to the future of web-base education enterprises. The thesis finally draws the conclusion: the key to development of web-based education enterprises is to settle the conflict of the nature of education and industry, to improve the quality and to build up the brand of web-based education. |
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