Study Of International Competitiveness Of Korean Travel Agencies

It's practical and inevitable for Korean travel service business to improve its international competitiveness because of its imperfection and the changes of out confounding. Studding the development of business through the point of competitiveness has become one of hot problems in the field of international economy and managing theories. The studies about it are a lot in the world, however, in Korean there are works on the international competitiveness of buss mess, which un fortunately are still in primary steps and have a lot of space to improve in many aspects.The modern business competitiveness are made up of the international trade theory, business organize theory and eateries competitive theory and introduce the competitiveness theory of mike potter in economy shed, which belongs to Harvard diversity America. Besides, on this bats, making the international, competitive-ness theory of potter as the theoretical base of business competitiveness and making use of now available system of evaluation of IMD to establish the quota which can reflect the other countries actual business com retentiveness scientifically and establishing the comprehensive quota system of evaluating the international competitiveness of travel service business. The business is the assemble of enterprises, and the competitiveness of enterprises and the development of superiority from the superiority of business competitiveness. There fore, this passage in the system of evaluating the business competitiveness, the superiority of enterprises competitiveness just is the central competitiveness of business. It concretely induces: the conditions of the business related to travel service or the supplementary business of travel service; the conditions of travel service admitting tourists and enquiring foreign exchange; the conditions of native country citizens going aboard to travel under the organization of travel service; the conditions of severing staff; the source of travel service profit and the formulation of price; The financial structure of travel service and the analysis of less and profit; the restrict regulations by the governmental policies.This passage investigates the professional books at home and a broad and studding or tides and periodicals which are about the tourism and combines the statistical datawhich the Korean visiting association and other professional in situation revealed publicly, and combines the analysis of nature and number. Mainly making potter's theory of competitiveness as the analytical tool, to build a series of evaluating quota system and study the condition of Korean travel service business's international competitiveness on this base. Consequently provide advice to improve Korean travel service's international competitiveness.Finally, this passage considers that Korean travel service's competitiveness is relatively low and still exists many problems and comparative gap through the analysis of present condition of Korean travel service and studies of international competitiveness quota system. The tourism productions provided by travel service business are comprehensive productions and rely greatly to other business and protections; the number of those which enter the barriers are comparative low, Bringing about that the number of travel service is high but the number of big scale travel service is comparative low and the whole business competes excessively causing the whole in come rate of travel service is low; Korean travel service con centrists in Han Cheng and other big cities, causing it to contact market small and can't meet the need of a portion of small market; there are a lot of serious problems in the management of operation and crisis and can't make corresponding measures in time according to the changes of markets. In the aspects of labor management, the vanity of the staff is comparatively low and the specialized talents are very scarce.According to these concrete problems, this passage considers that in order to improve the Korean travel services whole international competitiveness, the combination of travel service should be established on the base of studding of whole business structure, consequently make small travel, service which used to compete alone enlarge their fame by sharing resources together and superiorities replenishing; the combination of tourism through being together to cut the cost, consequently to improve the whole business's competitiveness. In the aspects of operating management, Korean travel service should make good use of present high-technical productions and through developing special tourism productions to resize the biggest profit In the aspects of labor resource management, the reasonable employing system of staff and the system of salary should be introduced. Education and teaming of staff should bestrengthened. The Korean government should provide cream law support and macroscopic management for the whole-scale development for Korean travel service and establish a good market operating mechanism. Besides, Korean travel service should combine the self-resources and out conditions to choose a suitable strategy. In hope that through these methods can improve the operating condition of travel service, strengthens the function of travel service in tourism, try to make Korean travel service has strong international compete divines in an age of global trend and economy centralized and play an import role in promoting the whole development of Korean tourism.