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Research Of China's Mobile Payment Market

Posted on:2007-12-24Degree:MasterType:Thesis
Country:ChinaCandidate:H M XuFull Text:PDF
GTID:2209360185460248Subject:Technical Economics and Management
Abstract/Summary:PDF Full Text Request
With the mobile communication changing from the speech service to digital service, kinds of motion increment services emerge one after another incessantly and mobile payment is a luminescent spot. This dissertation defines mobile payment as the process of two parties exchanging financial value using a mobile device in return for goods, services or paying the fees. A mobile device defines a wireless communication device, including mobile phones, PDAs, wireless tablets, and mobile computers. For the purpose of the dissertation it means mobile phones for the sake of simplification.The mobile payment has many classifications according to the realization way. For example, mobile payments can be divided into macro and micro payments according to the amount of payment. Considering the type of transport used to deliver the payment transaction information, the mobile payment can also be divided into Over the Air (OTA) or wide-area network (WAN), which uses a wireless network and proximity payments that transfer details over shorter distances.Comparing with the traditional payments, mobile payment may not only bring the new feeling to the consumers, but also has the advantage of convenient payment, low transaction time cost and the adjustment industry chain. However the mobile payment can't replace the traditional payments in any term, and it's the supplement of function and the enhancement of the traditional payments. Especially in the present stage, it aims at the digital content (product) payment and the public utilities payment.The industrial chain of mobile payment is composed of financial institutions, payment card organizations, hardware and software...
Keywords/Search Tags:mobile payment, market, SWOT analysis, industry chain
PDF Full Text Request
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