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Chinese Folk Art Colors In The Use Of Video Advertising Research

Posted on:2012-10-17Degree:MasterType:Thesis
Country:ChinaCandidate:X H WangFull Text:PDF
GTID:2215330338971149Subject:New media
Abstract/Summary:PDF Full Text Request
Color is the folk art in the most direct form of artistic expression is strongest, it has the effect of the head start to the initial first impression people have emotional tendencies,or crisp,or quiet, or publicity,or elegance, impact on people's aesthetic fun.People feel the image ads give us the information at the sametime,the first to note that color. Color image advertising art as constituting an important element of the United States,is to produce the visual impact and artistic appeal is an important prerequisite.Based on the study of Chinese folk art colors, the color resolution of the Chinese folk art and the basic characteristics of the formation, and the symbolic color of folk art and decorative as a starting point to study the folk art colors and image ads to inter-relate and application methods, want ads on the use of color images to make some efforts.The first chapter discusses the Chinese folk art colors, second chapter in the case of the color of folk art in the use of video advertising, combined with the third chapter of my practice to demonstrate the use of folk art colors, the fourth chapter is the conclusion...
Keywords/Search Tags:Folk, Art, Colors video advertising use
PDF Full Text Request
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