The Reach Of Garment Visual Center

With the development of imaging technology, network technology, electronic technology the image as a carrier of cultural transmission has penetrated into all aspects of people's lives, for the research of visual aesthetic has become more important. At the same time, for the Chinese economic growth rapidly, people's psychological needs have increased from material to spiritual. Clothing as a necessity of daily life not only play a useful role, but also play the spirit role for high-level significance. But in the past, most of designers design clothing is dependent on the individual experience and aesthetic accomplishment, as lack of theoretical support, the design of the garment visual center is vague and uncertain, hinder the smooth progress of the design. On the other hand, the different disciplinary fields are now mutual infiltration and dovetail each other have become a trend of interdisciplinary research. Therefore, the reach of garment visual aesthetic is the demand of social development and the psychological study of aesthetic.This paper started from the most basic question to study the visual center of the garment. Firstly, proposed the concept of garment visual center, and then combined with visual psychology, aesthetic psychology and other disciplines to explore the nature of the visual center of the garment. The existence of garment visual center and the aesthetic psychology of the garment visual center reflect the application of visual Psychology and aesthetic psychology on the field of fashion design. The aesthetic of garment visual center is not just the process of aesthetic enjoyment, but also a main course of aesthetic experience. The existence of garment visual center accord with people's aesthetic psychology adequately. The aesthetic vision center of apparel influence the aesthetic perception of the whole apparel directly.For people have the aesthetic characteristics on the visual center, discussing the causal and interactional relationships between visual center of the garment, clothing, body, and body visual center. Explained that body is the purpose and the meaning of the garment visual center and clothing existence, clothing and it's visual center can meet the variety of psychological needs of people. By creating a variety of visual center aesthetics,Clothing can also meet the psychological needs of people, the illusion caused by the visual center made up defects of body by vision, then people gain confidence and social acceptance, so the reach of gannent visual center both have the esthetic theory value and design practical value.In applications aspects of theory, the proposed of garment visual center laying on the previous theoretical study of the visual center, so the proposed of the gannent visual center is human-oriented。And also reference to the fashion trends. Finally, using the theory of Gestalt psychology as a guide, from the shape, color, fabric texture and pattern these four areas and combined with style pictures to give examples of apparel design method. And give some analyze, summarize and guidance about gannent visual center.This paper give the discussion about the theories mentioned above. And also use eye movement experiments on the garment visual center to do the actual inspection and verification in addition, including the proposed of the garment visual center, the analysis of the nature, different influencing factors and so on. Combinating the theory and the practice, make this project become more persuasive and applied significance.