Research On The Promoting Mechanism Of Knowledge Intensive Business Services In Open Innovation

Under the economic globalization and increasingly competitive marketing environment, how to make innovation more efficient becomes an important issue which knowledge intensive services (KIBS) confront with. The traditional innovation completed in closed environment is inefficient and inappropriate with the demand of the market. And how to enhance the innovation performance of KIBS by open innovation becomes the main purpose of the research. Through analysis, this paper aims to provide advice for KIBS to promote the mechanisms of open innovation and respond to the new environmental challenges.After reviewing the articles of KIBS and the theory of open innovation, the paper analyzes the limitations and weaknesses of existing studies, and the reference of open innovation theory. Bases on the analysis, the paper elaborates the promoting mechanism of open innovation by the aspects of innovation source, transfer and diffusion approaches and absorptive capacity and distribution power. And then creates a conceptual model and presents some theoretical assumptions. Followed, the paper establishes structural equation model and test the relevant hypotheses by survey. Finally, the paper proposes policy recommendations to improve the promoting mechanism of open innovation from three aspects.Based on analysis, the study defines the conception of open innovation in KIBS, proposes the promoting mechanism of open innovation in KIBS through qualitative and quantitative ways, and certificates the conclusions. The results have an important theoretical and practical significance to KIBS to promote the mechanism of open innovation.