Research On Competency Of Personal Customer Manager In Shijiazhuang CCB

With the economic growth of china, the domestic private wealth has reached a certain scale. The great potential interests in the people and the proliferation of personal assets have offered a new demand for the personal financial services of the bank. Undoubtedly it will be a very strong growth point of profit in the next step. Therefore, the domestic and international banks pay more and more attention to the personal financial services. So the construction of the personal customers manager team will be the decisive factor for the strategy.Accordance with the macroeconomic environment and financial background, this article chooses the personal customer managers of the construction bank of Shijiazhuang city as the study object. And the exploratory study is been expanding that the competency is as the cutting point. This article chooses all of the personal customer mangers of the construction bank of Shijiazhuang city as the investigating object, uses the BEI and the questionnaire investigations which are two data access methods, and refine the competency indicators for the personal customer managers. Then the competency indicators were verified by the factor analysis which is one of statistical methods and applied in SPSS 13.0. So it obtains four primary indicators and nineteen secondary indicators which reflect the personal customer manager competency of the construction bank of Shijiazhuang city in some extent. At the end, applying the competency indicators to the human resources management, the areas involve recruitment, training, performance appraisal and pay. This will offer some examples and reference for the building of the personal customer managers in the construction bank of Shijiazhuang city and promote the develop of the personal customer managers in the construction bank of Shijiazhuang city...